Built to move in and styled for life, Vuori’s apparel draws inspiration from coastal California living. Founded in 2014 in Encinitas, CA, Vuori blends the laid-back surf lifestyle with high-performance activewear. The brand was born when founder Joe Kudla set out to make workout clothes that transition seamlessly from the gym or yoga studio to everyday life, prioritizing comfort as much as function. Vuori’s ethos, summed up as “Investment in Happiness,” shines through in their soft, durable fabrics and versatile designs that you can wear hiking, training, or just hanging out. And Vuori walks the talk on responsible business: the company is Climate Neutral Certified, meaning it measures and offsets 100% of its carbon emissions. They incorporate sustainable materials like recycled polyester in many products and ensure ethical manufacturing practices in their supply chain. Casual yet conscious, Vuori is all about active living on a healthy planet – and looking good while you’re at it.
